Global Sourcing Strategy
Single-origin programs are exposed. We aren't. Our supply book is structured like a portfolio — diversified across geographies, hedged against harvest, currency, and freight risk.
Three tiers. One delivered standard.
Western Europe
The world's processing benchmark. Highest dry matter, most consistent sugar curve, deepest technical talent. Used for premium SKUs and reference quality.
North America
Russet Burbank from Idaho and the Pacific Northwest. Reliable, scaled, domestically positioned. Foundation of the U.S. delivery profile.
Emerging Markets
Year-round harvest cycles, competitive cost structures, expanding industrial capacity. Engine of margin and supply elasticity.
Diversification is the product.
Multi-hemisphere sourcing means no single growing season can interrupt the program.
Procurement priced across EUR, USD, EGP, and CAD. Natural hedge against a single FX shock.
Three U.S. ports of entry. Container routing optimized weekly against rate and transit volatility.